Segmented Insights – Privacy First

Scoby Analytics makes it possible to analyze distinct usage patterns across your audience – without identifying individuals. Our privacy-first architecture supports anonymous audience segmentation, giving you the ability to tailor content, evaluate features, and make informed decisions with complete confidence in your compliance.

For example: subscription-based platforms can distinguish between paying and non-paying users – not by tracking them, but by using existing server-side information. This enables you to observe behavioral differences across segments, adapt offerings accordingly, and measure impact – all while upholding strict privacy standards.

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Segment users – not identities

• Server-side segmentation
  Use known attributes such as plan types, feature usage, or access levels to group users – all handled without personal data or browser identifiers. Our system processes all data at the infrastructure level, anonymously and securely.

• Privacy-compliant A/B testing
  Tag variants or feature states on the server and compare usage patterns across groups – no cookies, no tracking scripts, no personal identifiers required. This makes experimentation efficient and privacy-respecting.

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Segmented insights. No tracking. No risk.

Scoby Analytics delivers aggregated data that lets you understand your audience on a group level – without user-level profiling. Our system is designed to protect digital dignity, while enabling data-driven optimization that’s future-ready and regulation-proof.

Get in touch to learn how anonymous segmentation can help you refine your strategy – with full respect for privacy and no compromise on insight quality.